Why you can’t afford to cut recruitment marketing in a recession
We all want to save money, and cutting back on marketing can seem like a good way to do it. But if you're considering reducing your marketing spend, take a moment to think first.Marketing is an investment in your company's future. Without the right marketing strategy, the results from other investments such as an ATS, LinkedIn, or sales training may not occur. What you need to do is measure the results of your efforts, so that you know what works and what doesn't work for your business.